Making the most of his unrivaled business approach, a pioneer and one of the top names in the direct sales industry built his company from a startup of three employees to a multi-million dollar global business with a workforce of thousands.
Bernardo Chua, who has been a leader in the health and wellness industry from more than ten years, began working with his adviser to establish Gano Excel Philippines. He became president of Gano Excel USA in 2003. He then went on to launch Organo Gold in 2008 with headquarters in Vancouver, British Columbia.
Today Organo Gold reaches more than 35 countries on six continents.
Organo Gold is revolutionizing both the coffee and tea industries through its use of the Chinese herb, Ganoderma Lucidium.
Ganoderma is a unique mushroom grown on wood in forests in Asia’s more tropical regions. The herb is said to improve the physical condition of people with low energy levels, diabetes, asthma and dysfunctions such as liver and kidney, as it heightens the body’s health.
Chua recently spoke about the company sponsor, OG Cares Foundation, which strives to impact the lives of thousands of youth worldwide. The purpose of the foundation, which leads by example, is to discover the most unmet requests from at-risk youth and make skills, knowledge and tools available to them to help them grow to be productive members of society.
What’s more, Chua recently made public a new Preferred Customer Program that offers a 25 percent discount on the retail purchase of Organo products, specials and promotions. He refers to the program as a strategic business tool which recognizes the company’s loyal customers with the discount.
As a result of Chua’s determination and diligence, he has been the recipient of numerous honors including Direct Sales Company Executive of the Year more than once, two People’s Choice Awards and the Business and Industry Dangal ng Bayan Award, which recognizes outstanding Filipino products and excellence in achievers throughout the world.
He was also acclaimed as Outstanding Global Entrepreneur, and remains quite popular on Twitter.